Life is a succession of every-day rituals. The familiar repetition of every-day rituals creates a sense of structural stability in life; the first cup of tea or coffee of the day, brushing your teeth, a morning walk. These daily rituals are so much a part of our life that we barely notice them. The every-day is often invisible.
In the dictionary there are two definitions for ritual. The first is an act regularly repeated in a set, precise manner (the every-day ritual). The second is a ceremonial act or action. The difference separating the two is attention.
The Amly Radiance, Purify and Sleep holistic skincare ranges were all created with self-care in mind. Ancient beauty rituals are the wellsprings from which our modern-day mindful beauty approaches have grown. Cleopatra bathed in milk and honey, the ancient Greeks anointed themselves with sacred herbs and oils, and in Rome, opulent bathing houses were created to house elaborate bathing rituals. These ancient practices all held the knowledge that creating ceremony around self-care regularly has hugely beneficial effects on the body and the mind.
When you’re applying AMLY’s clean beauty products, offer yourself a few minutes to expand your awareness. Focus on your breath, on the delicate scents of the Radiance Boost and Digital Detox mists as they fill the air around you, on the gentle touch of your own hands as you nourish and hydrate your skin with the Meadow Dew Facial Essence, City Screen Face Serum and Day Light Face Oil. Enchant yourself. Small moments of slow beauty make big changes and absolutely radiate through the skin.
